Thursday, October 30, 2008
PR Campaign
So for our CMM461 class, we're all doing the campaign for Deerfield Township. Tuesday my group finished up working on our Fact Sheet. However, we didn't have a mission statement to include because suprise suprise, Deerfield doesn't have one. One of the many problems I see with this is that I don't really know how to go about writting the Mission statement for a company that we actually know very little about. Seeing as most of the people in the CMM469 class are also taking that class... does anyone have any bright ideas?
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2 comments:
You have probably already tried this but would you be able to find someone who could give you more information.. create one for them and see if it is something they want to use?? Just an idea!
I am also in the CMM461 class, and share your frustration! When I asked the administrator what makes the township unique, he couldn't tell me! I am finding it very hard to build a campaign out of nothing!
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